2cd Apr 2026

: Developers merge feature code into the main branch, wrapped in a conditional "flag" check.

: If a bug is detected post-deployment, the feature can be turned off instantly without needing a full rollback of the entire code stack. : Developers merge feature code into the main

: Product managers or engineers toggle the flag "ON" for specific audiences via a management dashboard. : Developers merge feature code into the main

: Enable the feature for specific user segments (e.g., internal testers or beta users) before a full global release. : Developers merge feature code into the main