Change the pattern, sequence, or opposites. If you are interested, I can:
Detail the which evolved from Osborn's questions.
Judicial judgment must be deferred until the ideation phase is complete to prevent stifling the flow of ideas.
In his seminal 1953 book, Applied Imagination , Alex Osborn (the "O" in the advertising agency BBDO) formalized the creative process, most notably introducing the concept of . He argued that creativity is a "teachable art" that can be developed by separating the generative mind from the judicial mind. Core Principles of Ideation
Explain how to based on his "12-person" recommendation.