Buying Facilitation <LIMITED | 2024>

: The seller acts as a "GPS" or neutral navigator to help the buyer align their internal stakeholders and policies.

💡 : If you are writing a post on this, emphasize that "Selling does not cause buying." This is a signature phrase of the methodology, highlighting that the buyer's internal "yes" is more important than the seller's pitch. buying facilitation

"Buying Facilitation" is a sales methodology developed by Sharon Drew Morgen that shifts the focus from "selling a product" to "facilitating the buyer's internal decision process". 🎯 The Core Philosophy : The seller acts as a "GPS" or

: There are roughly 13 steps a buyer takes before they are ready to buy; traditional sales usually enter at step 10. Buying Facilitation enters at step 1 to speed up the process. 🚀 Benefits Mentioned in Posts 🎯 The Core Philosophy : There are roughly

: Proponents claim it can increase close rates to 40%, compared to the ~5% average of traditional methods.

Traditional sales focus on the (the product or service), whereas Buying Facilitation focuses on the change management the buyer must go through before they can even consider a purchase. 🔑 Key Principles

: These are not for gathering info, but for leading the buyer to discover their own internal barriers to change.