: While some models embrace the "sexy motherhood" performance, others find the industry's "aging gracefully" imperative to be its own form of pressure, as noted in reflections on being a mature model . Career Advice for Aspiring Models

: Suggested by some writers as a replacement for "MILF" or "cougar," standing for "Women who are Hot, Intelligent, and in their Prime" .

: Agencies like Models Direct report high demand for older models as brands pivot to target the "grey pound" or the wealth held by older generations. Cultural Rebranding and Criticism