Toks | Nombeko August Vienintelis

This national campaign by the Lithuanian National Radio and Television ( LRT ) used the song to foster a sense of community.

A significant part of the song's success was its accompanying choreography. Dance lessons were distributed across schools and online platforms to encourage mass participation in a "flashmob" style. Nombeko August Vienintelis toks

The song is a collaborative international effort, adapted for the Lithuanian market from the Norwegian initiative—a long-running social campaign by NRK Super designed to promote inclusion and prevent bullying through music and dance. This national campaign by the Lithuanian National Radio

The primary goal of "Vienintelis toks" was to encourage Lithuanian children and teenagers to appreciate their own uniqueness and to be more observant and supportive of those around them. The song is a collaborative international effort, adapted

The song gained massive traction on platforms like YouTube, where the official video and dance tutorials accumulated millions of views, reflecting its wide reach in Lithuanian primary and secondary education. About Nombeko Augustė

Nombeko Augustė Khotseng, a popular Lithuanian performer and media personality.