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: Discuss whether the methods used in these cases led to long-term organizational legitimacy or short-term gains.
If this specific range refers to a collection of case studies (numbered 081 through 094), your article should: PR Models - Kamilla [081-094]
Modern public relations is built on the Excellence Theory developed by James Grunig and Todd Hunt. These four models describe the different ways organizations communicate with their audiences. : Discuss whether the methods used in these
: This model uses scientific research to persuade the audience. It is "asymmetrical" because the communication is imbalanced—the organization uses feedback to understand how to better influence the attitudes of its stakeholders for its own benefit. PR Models - Kamilla [081-094]
