Seventeen Teen Strip -

To bridge the gap between their new magazine and potential advertisers, the staff at Seventeen utilized a fictional promotional persona named . Teena was designed to represent the ideal teenage girl: a thoughtful young woman interested in fashion, but also in citizenship, personality development, and social issues.

While the Teena comic strip ran until 1966, Seventeen itself evolved from a publication focusing on "model citizens" to a more consumer-driven fashion and romance magazine. seventeen teen strip

This persona was closely tied to a real comic strip titled , created by cartoonist Hilda Terry , which began running in 1944 through King Features Syndicate. The strip examined a "typical" teenager’s life, reflecting the carefree but fashion-conscious outlook of girls who danced to jazz and hung out at soda fountains. Evolution of the "Teen Strip" To bridge the gap between their new magazine