: Many videos scheduled for 2023 were intended to discuss "the future," which arrived in the form of generative AI tools that fundamentally changed video production.
: Major 2023 cultural moments, such as the Barbie movie aesthetic and the Skibidi Toilet series, eventually filled the void that these placeholder "2023 premieres" once occupied. Strategic Implications for Creators THIS VIDEO PREMIERS IN 2023
YouTube allows creators to upload videos and set them to "Premiere" at a future date and time. During the 2020–2022 period, it became a trend for users to schedule videos for 2023, 2025, or even 2030. : Many videos scheduled for 2023 were intended