: To keep the brand fresh, Progressive began introducing other characters like Jamie (played by Jim Cashman) in 2014 and Dr. Rick , who helps new homeowners avoid turning into their parents.
: Introduced in 2008, Flo (played by Stephanie Courtney ) was never meant to be a long-term mascot. She was originally just a "struggling actor" until her over-the-top ad-lib of the word "Wow!" changed everything. ww.progressive
Progressive has unintentionally built a "multiverse" of mascots that have become more recognizable than the company's actual services. : To keep the brand fresh, Progressive began