Use these formats to engage modern audiences who value transparency and personal connection:
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2026 M&E trends: simplicity, authenticity, and the rise of... * Javi Borges. EY Global and EY Americas Media & Entertainment (M&E) Use these formats to engage modern audiences who
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Treat short-form vertical video (like TikTok or micro-dramas) as a legitimate development pipeline for new IP, rather than just a marketing tool. 2. Creative Production Ideas